Google Ads

Google Ads billing issues India is one of the most common (and frustrating) problems I see advertisers face especially founders and marketers spending ₹50,000 to ₹50 lakh per month. Your ads are approved. Campaigns are set. Performance is decent. And suddenly… Ads stop running Payments fail Account shows “Billing Suspended” Spend doesn’t match invoices GST

Google Ads misrepresentation policy is one of the most misunderstood and most dangerous policies in Google Ads. I’ve seen accounts spending ₹5–₹10 lakh per month get suspended overnight with no warning, no gradual decline, and no easy appeal path. Not because of bad performance but because Google decided the business was misleading. Here’s the uncomfortable

Google Ads ads’ disapproved reasons are one of the most frustrating roadblocks advertisers face especially when campaigns are live, budgets are approved, and suddenly impressions drop to zero. One moment your ads are running. Next moment: “Ad Disapproved, Policy Violation.” No leads. No sales. No clear explanation. After auditing 300+ Google Ads accounts across India,

Google Ads ROAS dropped suddenly  and if you’re reading this, you’re probably staring at your dashboard wondering what broke overnight. Yesterday: ROAS: 4.2 Spend: ₹18,000/day Sales pipeline healthy Today: ROAS: 1.6 Spend unchanged Sales team panicking I’ve handled this exact situation across D2C, lead gen, SaaS, and marketplaces in India and global accounts. And here’s

How to reduce Google Ads cost per lead is the most common (and most misunderstood) challenge I hear from founders and marketers. You’re getting leads, but they’re expensive. ₹800 CPL instead of ₹300. ₹2,500 CPL instead of ₹900. The instinctive reaction is always the same: “Let’s reduce CPC.” That’s usually the wrong lever. After managing

Google Ads high CPC but no conversions is the fastest way to lose faith in paid marketing. You’re paying ₹80, ₹150, sometimes ₹400 per click. The budget is getting consumed daily. Reports look “active”. But sales? Leads? Revenue? Zero. I’ve audited 100+ Indian Google Ads accounts where founders blamed “Google is expensive” when the real

Google Ads not spending money is one of the most frustrating problems founders and marketers face. Your campaign is approved. The budget is set. The card is working. Yet spend stays at ₹0 or ₹200/day when you’ve set ₹2,000. I’ve handled this exact issue across ₹50K/month local lead-gen accounts to ₹50L+/month scale accounts and I’ll

Google Ads account suspended is one of the most stressful searches a founder or marketer makes. One morning your campaigns are live, leads are flowing, and by evening your account is suspended. Zero impressions. Zero revenue. Panic mode on. I’ve handled 50+ suspension cases across Indian and global accounts startups, D2C brands, SaaS, real estate,

Google Ads spending but no leads is one of the most common — and most frustrating — problems founders and advertisers face. Budgets get consumed daily, impressions look healthy, clicks are coming in, yet the phone doesn’t ring and the CRM stays empty. If this sounds familiar, the issue is not “Google Ads doesn’t work.”The